Brig

Film Director

Brig is one of the original weirdos that started the Nxwhere Collective. You can see a lot of his paintings, photography, and design all over the Garage and houses.

Brig is an incredible filmmaker, great writer, pretty good photographer, mediocre painter, terrible mechanic and the worst swimmer you ever saw.

He's directed commercials for some of the world’s top brands such as Apple, Adidas, GoPro, McDonald’s, Google, Samsung, Toyota and Amazon. He's won all sorts of advertising awards (yes, advertising people give each other very important awards that nobody else cares about) including 11 Cannes Lions. In 2015, Brig was named Top Young Director at the Cannes Creativity Festival. He’s directed celebrities such as Dave Grohl, Craig Robinson, James Harden, and Garth Brooks.

His creative, including his photography, has been featured in the New York Times, Rolling Stone, The London Evening Standard, Fast Company, Mashable, and many others. In 2014, he was asked to deliver a TEDx speech on creativity.

1
What is your favorite medium?

I think my favorite medium is painting, although that's definitely not what I'm the best at. I see myself as a painter, even though I spend most of my time behind the camera. I like painting because you don't have to ask permission from anyone. There's no client, no people paying for it. It's just me, so I'm free to fail as much as I want.

So much of my work is digital, so I tend to love anything that is tactile and physical. That's why it's been so rewarding to build out Nxwhere. Anything I can get my hands on is immediately more interesting to me than something on a screen.

2
What work are you most proud of?

There was a little film I wrote with a buddy of mine for Donate Life, a non-profit that promotes organ donation. We wrote it as a joke, a first idea, and, to our shock, they approved it. We were shocked since I wrote the word "asshole" in the initial script nine different times.

It was the funniest thing I've ever written and had by far greatest influence. Within like four months, it increased organ donation sign ups by young men by 400%. So there are a bunch of people walking around today because of some jokes we made about an asshole.


Watch
"The World's Biggest Asshole"

3
Where are you from and how does that affect your work?

I grew up in a one stoplight town in Utah riding horses and mucking manure. If you've ever seen Napoleon Dynamite, that's my hood. It's where I learned to build and work with my hands. In some ways, growing up in such a small dairy town is what pushed me out of LA and to the desert. I think of myself more Dirt-Collar than White-Collar or Blue-Collar.

4
Can you walk us through your creative process?

I believe in the "just start" kind of mentalitiy when it comes to the creative process. Put pen to paper, don't think, just start. Which is how we started Nxwhere. And how we continue to run it. Should we make coffee? Sure! Should we weld this hang glider to a motorcycle? Yup. Don't think, just go.

5
What or who inspires your work? 

I get inspired by anyone in the room with me. I am an extreme extrovert, a social vampire that feeds on other people's energy. My favorite thing to do is knock ideas around with people I love. My friends inspire me even when we aren't working, but just riding motorcycles and building stuff and laying around.